The Spark Blog

Yet Another Product/Service/Startup is “Adding” AI to Its Offering

Yet Another Product/Service/Startup is “Adding” AI to Its Offering...

It seems like every product manager or startup team is rushing to sprinkle some AI magic into their offerings. If you don’t mention “by AI” or “by using AI we…” in your product description, you risk being left behind.

I won’t add to the sea of words and superlatives people use to describe GenAI. Most of them are right. However, only a few teams truly understand the magic and art of unleashing the superpower of AI in their offerings.

GenAI is disruptive, and it requires disruptive thinking and planning for your next-generation offering.

Simply adding some AI capabilities to your last version is like putting feathers on a hat and expecting to fly like a bird.

To truly soar, you need to be a bird from A to Z. This doesn’t mean all your past technology and expertise are useless; it means you need to rethink your problem from scratch, consider current customer alternatives, and explore the amazing shortcuts you can achieve by using GenAI with a clear mind.

When you do this, expect amazing results.

How do I know?

I just completed such an experience, and it was a pure pleasure and creativity blast.


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