The Spark Blog
From Brain to Build: How GenAI Is Compressing the Entire Product Lifecycle
Remember the days when building a product meant months of planning, bloated specs no one actually read, and teams packed with PMs, BAs, architects, devs, QA, DevOps…?
Yeah, those days are fading.
Today, I’m seeing something wild happen—and it’s both exciting and a little unsettling.
With generative AI in the mix, everything’s being compressed.
What used to take a big team and a few quarters… now? One sharp product mind with the right AI tools can:
- Validate ideas and do market research
- Create specs and system architecture
- Write production-ready code
- Test and optimize it
And deploy the whole thing, solo.
That’s not the future. It’s already happening.
But here’s the real value:
You get to market fast.
You ship in days, not months.
You get user feedback almost immediately, and you can iterate in real-time—sometimes even while the user is still using the product.
At this pace, products can actually evolve per user. Imagine that—dedicated, personalized agents built for each person, tailored to their exact needs and preferences.
This isn’t just an efficiency upgrade.
It’s a whole new way to build software.
So here’s my question:
-> Are you seeing this shift inside your organization?
How are you adjusting for this new pace of product creation?
#SoftwareDevelopment #GenAI #FutureOfWork #ProductDevelopment #PersonalizedAgents #Innovation
